On October 23, in Charlotte, North Carolina, Tourisme Montréal won the International Travel Advertising Award for its highly original Brits Wanted campaign. In addition to this prestigious recognition, bestowed by the Travel Industry Association of America (TIA) in partnership with National Geographic Traveler magazine, Tourisme Montréal also walked away with the coveted silver trophy in the category "Campaign of the year – up to £250,000" at the prestigious CIMTIG Awards (Chartered Institute of Marketing’s Travel Industry Group), held in London on October 11 (Source: Pierre Bellerose, Tourisme Montréal). To read the entire press release, click here.
